Living a digital life, as we are now, most jewellers are eyeing Instagram as their sole marketing tactic to sell jewellery. But is selling jewellery through Instagram that easy? It certainly looks easy but when you start understanding the ever-changing algorithm of this complex platform, you are bound to feel boggled and light headed.
Good imagery is the first thing that attracts the consumer on social media and lures them to shop! Instagram is an image-based platform and there can never be enough images to create materials for all the features that this platform offers, but one thing remains common that is good imagery.
Let’s dive into the importance of a great photo!
- – It makes your jewellery look more attractive.
- – Helps you to tell your brand story visually.
- – Lures the audience on social media.
- – The more attractive the photo is, the more engagement there would be.
- – Therefore, more chances of PURCHASE!
As appealing as the benefits are, the thought of carrying them out can seem daunting. However, we need not run around looking for expensive solutions to conquer Instagram branding. We can simply utilize the smartphone that we all carry around with us everyday more efficiently and use it to fuel the need for good photographs & videos for our social media platforms.
Jewellery Photography with Your Smartphone – Workshop
Preeta Agarwal also holds regular workshops wherein she teaches how to shoot jewellery from your smartphone, at your home or office.
It is a 3-hour online class conducted by jewellery specialist Preeta Agarwal, via a presentation & demo.
UPCOMING WORKSHOP:
Date: 8 March 2021, Monday
Time: 3 to 6 pm IST
Registration Link- https://preetaagarwal.stores.instamojo.com/product/252423/jewellery-photography-from-your-smartphone-08-march-2021/
Fees: INR 2500 + GST = 2950 (£32 approx)
15 Seats only!
YOU WILL LEARN:
- – How to photograph jewellery at home using your smartphone.
- – How to use available light & resources to create imagery.
- – How to edit images on your smartphone.
- – Composition, quality & frame.
- – Insights into jewellery videos.
- – Accessories that can be helpful at home.
- – Tips & tricks to make the final imagery social media friendly.
Attending the jewellery photography by smartphone workshop by Preeta Agarwal turned out to be really helpful for me. The workshop gave some amazing insights on tricks and techniques that can be used to photograph jewellery easily at home. This solved a major issue that i was facing due to the pandemic especially. Preeta even discussed the special features on our smartphones and various editing apps, and by using them I have been able to use my jewellery images for promotions and marketing quite easily. The workshop was also very well structured and easily understandable for all beginners.
Preksha Agarwal
An absolute amateur at photography & also someone who doesn’t have the patience to invest time in editing my pictures, Preeta’s photography workshop worked as a game changer for me. We got introduced to using the most simple features imbibed within our smartphones to click clearer & more focused jewellery pictures and some super swift apps to edit the same. Also, some expert tips, tricks, do’s & dont’s. The class gets you started in a pretty detailed manner & then the magic you create depends on how much you practice & improvise on your own visualisations. One of my best investments towards knowledge gaining during the lockdown. 👍🏻👍🏻
Priya KaurNirvair
Ms Preeta Agarwal is doing a fantastic job in promoting the jewellery industry by imparting invaluable knowledge of shooting glorious photographs and videos of jewellery with smartphones . She’s generously teaching the how, why, when & where of photography to budding talents & who’s who of the industry alike. I feel grateful to her for empowering me & making me feel more confident about my quality of work by enriching my skills.
Swati Goel
TERMS AND CONDITIONS:
- – In order to sign up for the workshop, you need to make your full payment beforehand as seats are limited.
- – Payment can be via the Instamojo link mentioned above or via bank transfer to Preeta’s account directly.
- – Once payment is made you will get an email with login details and a set of information two days prior to the workshop.
- – Refund/ Cancellation: No refunds will be given after the payment is made, but in case of an unavoidable circumstance, you can participate in the next workshop (only if that has been conveyed to Preeta or her team in advance).
- – Only one individual can attend the workshop per sign-up. (please respect Preeta and her team’s efforts and the time spent on developing this workshop)
- – Privacy Policy: The presentation and demo videos are Preeta’s intellectual property and cannot be passed to third parties. Any breach of the same might result in undesirable action.
- – You will receive an email after the workshop containing important takeaways of the session.
- – Preeta Agarwal is based in New Delhi but the workshop will happen via Zoom session online.
In case you wish to conduct this workshop privately for only your team, kindly email Preeta Agarwal on a.preeta@gmail.com.
